Websites utilize tools like Google Analytics to understand how visitors interact with their content. This involves using cookies to track user behavior, such as time spent on the site and pages viewed. This process may also collect location and device data, including IP addresses, through services like Google LLC in the USA. The legal basis for this data processing is user consent, as outlined in Article 6 para.1 lit. a) GDPR. Users have the right to withdraw their consent at any time, according to Article 7 para. 3 GDPR. Data transfers to Google USA are protected by EU standard contractual clauses, as per Article 46 GDPR. For detailed information, please refer to our GDPR policy and Google’s privacy policy at https://www.google.com/intl/en/policies/privacy/.
Similarly, our website employs the HubSpot tracking code, which also uses cookies. This technology helps us gather and analyze data about website usage, enabling us to assess the effectiveness of our online offerings. Again, the legal justification for this data processing is your consent, as stated in Article 6 para.1 lit. a) GDPR. You retain the option to revoke your consent at any point in the future. More comprehensive details are available in our GDPR documentation.
Understanding the specific cookies in use is important for users, especially those interested in high-performance vehicles like the Mercedes G63 AMG 6×6 and related automotive content online. Below is a table detailing the cookies commonly used on websites for analytics and user experience enhancement:
| Cookie | Description | Lifetime | Domain |
|---|---|---|---|
| _ga | Tracks user interactions on the website, including origin and website navigation paths. | 2 years | .brabus.com |
| _gid_ | Assigns a unique user ID for statistical analysis of website usage patterns. | 24 hours | .brabus.com |
| ga | Manages session status to maintain user experience during website visits. | 2 years | .brabus.com |
| gac_gb | Monitors campaign-related data when Google Analytics and Google Ads accounts are linked for marketing analysis. | 90 days | .brabus.com |
| _gat | Controls the frequency of requests to Google Analytics to ensure efficient data processing. | 1 minute | .brabus.com |
| __hstc | Stores user identification, visit timestamps, and visit count for comprehensive user tracking. | 6 month | .brabus.com |
| hubspotutk | Identifies users across sessions, particularly useful for recognizing returning users when forms are submitted. | 6 months | .brabus.com |
| __hssc | Counts page views within a single browsing session to measure session engagement. | 30 minutes | .brabus.com |
| __hssrc | Indicates the current session status, crucial for session management and real-time analysis. | Session | .brabus.com |
These cookies play a vital role in ensuring websites function effectively and provide a relevant experience, whether you are browsing for software subscriptions or researching your dream Mercedes G63 AMG 6×6. By understanding how cookies work, users can make informed decisions about their data privacy and online interactions.
