The Honda Civic, celebrated as the 2022 North American Car of the Year, upholds its legacy as the Best Selling Car In North America, marking its sixth consecutive year as the top retail passenger car in the United States. This remarkable achievement is largely fueled by the widespread acclaim of the all-new 11th-generation Civic models. For an impressive 12 years running, the Civic has reigned supreme in the competitive compact car segment, capturing a significant 25% of the market share in 2021 alone.
Civic’s Unwavering Popularity Across Demographics
The Honda Civic’s appeal extends across a diverse range of buyers, solidifying its position as a key entry point to the Honda brand. Notably, Civic leads the automotive industry in attracting crucial demographic groups, including:
- Millennial Buyers: Since 2011, the Civic has consistently been the number one choice for millennial car buyers, demonstrating its enduring relevance and appeal to this significant demographic.
- Gen Z, First-Time, and Multicultural Buyers: For the past six years, Civic has also captured the largest share of Gen Z buyers, individuals purchasing their first car, and multicultural consumers, showcasing its broad market appeal and ability to connect with diverse customer bases.
Honda has achieved nearly 2 million Civic sales in the U.S. since 2016, a testament to its sustained popularity and market presence. Furthermore, the Civic has consistently held the title of the best-selling certified pre-owned car in America for the past three years, highlighting its long-term value and reliability. Adding to its accolades, the all-new 2022 Civic now leads its segment in residual value, according to J.D. Power, underscoring its strong investment retention.
The 2022 Civic: Setting Benchmarks in the Compact Class
Mike Kistemaker, assistant vice president of Honda national sales, emphasizes the 11th-generation Civic’s leadership: “Our all-new 11th-generation Civic is the benchmark for the compact car class and a runaway success with young, first time and multicultural buyers.” He further points out Honda’s strategic approach to capturing the next generation of buyers, stating, “Coupled with the HR-V and our CPO program, Honda has a strong three pillar approach to capturing young and first-time buyers into the future.”
The 2022 Civic lineup, encompassing the Sedan, sporty Hatchback, and performance-oriented Civic Si Sedan, delivers a compelling combination of driving enjoyment, stylish aesthetics, and a highly acclaimed interior. These models are also recognized for their exceptional fuel efficiency and integration of cutting-edge standard technology, making them a well-rounded and attractive option for a wide range of drivers. The anticipation continues to build for the arrival of the all-new, high-performance Civic Type R, set to join the lineup and further expand Civic’s appeal to performance enthusiasts.
A Legacy Spanning Decades
Since its introduction in 1973, the Civic has become Honda’s longest-running automotive nameplate and a cornerstone of the American automotive landscape. It stands as one of the top three best-selling cars in America over the past five decades, with over 12 million units sold, cementing its place as an automotive icon and a consistent leader in the North American market.
About Honda
Honda is committed to providing a diverse range of vehicles that are clean, safe, fun to drive, and technologically advanced. With a network of over 1,000 independent U.S. Honda dealers, Honda boasts the highest fleet average fuel economy and lowest CO2 emissions among major full-line automakers in America. Honda’s extensive vehicle lineup includes passenger cars like the Civic, Accord, and Insight, SUVs such as the HR-V, CR-V, and Pilot, the Ridgeline pickup truck, and the Odyssey minivan. Honda is also at the forefront of electrification, offering hybrid models like the Accord Hybrid and CR-V Hybrid, and is preparing to launch its first volume battery-electric vehicle, the Honda Prologue, in 2024.
With 40 years of automobile production in America and 18 major manufacturing facilities across North America, Honda demonstrates a strong commitment to the region. In 2021, over 95% of Honda vehicles sold in the U.S. were manufactured in North America, utilizing both domestic and globally sourced parts.
Further information about Honda’s operations and history can be found in their Digital Fact Book.
