The 2022 Jeep Grand Cherokee 4xe marked a significant milestone in the evolution of this iconic SUV, introducing electrification to the Grand Cherokee lineup for the first time. This plug-in hybrid electric vehicle (PHEV) not only upheld the Jeep brand’s legendary off-road capability but also ushered in a new era of efficiency and environmental consciousness. Let’s delve into the highlights and news surrounding the groundbreaking 2022 Jeep Grand Cherokee 4xe.
Launch and Initial Impact
The anticipation for the electrified Grand Cherokee was palpable, culminating in the unveiling of the 2022 Jeep Grand Cherokee 4xe. Jeep first revealed images of this exciting vehicle in July 2021 during Stellantis EV Day, signaling the brand’s commitment to an electric future. The official debut followed in September 2021, alongside the announcement of the Trailhawk version, emphasizing that electrification would not compromise Jeep’s renowned 4×4 prowess. The Grand Cherokee 4xe was immediately positioned as the most technologically advanced and luxurious Grand Cherokee to date, celebrating Jeep’s 80th anniversary with a leap into the electric age.
Alt text: Hydro Blue 2022 Jeep Grand Cherokee 4xe High Altitude showcased at the New York International Auto Show, highlighting its vibrant color and premium design.
In January 2022, Jeep announced the starting MSRP for the 2022 Grand Cherokee 4xe, setting it at $57,700. This announcement officially opened the doors for consumers to access the greenest and most capable Grand Cherokee yet. To further support the transition to electric vehicles, Mopar introduced new at-home Level 2 wall chargers for Jeep 4xe models, simplifying the charging experience for owners.
Awards and Accolades
The 2022 Jeep Grand Cherokee 4xe quickly garnered recognition and awards, validating its innovative approach. Most notably, it dominated the 27th annual Mudfest competition hosted by the Northwest Automotive Press Association (NWAPA) in April 2022, proving its off-road dominance even with an electrified powertrain. This victory underscored that the 4xe maintained Jeep’s core DNA of capability while embracing new technology.
Alt text: 2022 Jeep Grand Cherokee 4xe demonstrating its superior off-road capability in muddy terrain, winning the NWAPA Mudfest competition.
Later in September 2022, the 4xe powertrain itself was honored as one of Wards 10 Best Engines and Propulsion Systems for 2022. This prestigious award recognized the innovation and fuel efficiency of the plug-in hybrid system, marking the 12th consecutive year a Stellantis powertrain received this accolade. Adding to its accolades, Cars.com named the Jeep Grand Cherokee the Best SUV of 2023, further cementing its position as a leader in the SUV segment, a title earned in February 2023. Green Car Journal also recognized the Grand Cherokee 4xe as the 2023 Green 4×4 of the Year in November 2022, highlighting its environmental credentials and efficient performance.
Features and Technology
The 2022 Grand Cherokee 4xe is packed with features designed to enhance both on-road comfort and off-road adventures. Its E Selec modes – Hybrid, Electric, and eSave – give drivers the flexibility to optimize the powertrain for different driving scenarios, whether it’s daily commuting in electric mode, tackling trails in hybrid mode, or conserving battery on long journeys with eSave. The plug-in hybrid system delivers an impressive 25 miles (40 km) of all-electric range and achieves 56 MPGe, blending performance with efficiency.
Alt text: Luxurious interior of the 2022 Jeep Grand Cherokee 4xe, featuring the advanced Uconnect 5 NAV system with a large 10.1-inch touchscreen display.
For the 2023 model year, Jeep introduced the 30th Anniversary Edition of the Grand Cherokee 4xe, debuted at the 2022 Detroit Auto Show. This edition celebrated three decades of the Grand Cherokee and featured exclusive styling and premium amenities, including Capri leatherette seats, ventilated front seats, and a nine-speaker Alpine audio system, further enhancing the appeal of the 4xe model.
Marketing and Campaigns
Jeep launched impactful marketing campaigns to promote the Grand Cherokee and Grand Cherokee 4xe. The “Made for What You’re Made Of” campaign, launched in March 2022, featured inspiring stories of individuals pushing their limits, aligning with the Grand Cherokee’s spirit of adventure and capability. In September 2023, the “Dents” campaign further highlighted the Grand Cherokee and 4xe models across various media channels, emphasizing their resilience and readiness for any journey. The “Electric Boogie” campaign, which premiered during the Big Game in February 2023, celebrated Jeep’s expanding electrified lineup, showcasing the Grand Cherokee 4xe as a key player in this new electric era with a catchy and memorable tune.
Conclusion
The 2022 Jeep Grand Cherokee 4xe was a landmark vehicle, seamlessly blending Jeep’s legendary capability with modern electrification. Its numerous awards and accolades, coupled with innovative features and impactful marketing campaigns, solidified its position as a leader in the PHEV SUV market. For those seeking a capable, luxurious, and environmentally conscious SUV, the 2022 Jeep Grand Cherokee 4xe remains a compelling choice, representing a significant step forward in the evolution of the Jeep brand.
